by Babaco Media | Jun 15, 2016 | Communication
The more complex the machine, the more likely it is to go wrong. And with that thought in mind, we’ve been through a forehead-furrowing number of airports in the last few months as conference season really gets underway. As millions of people go through the system,...
by Babaco Media | Apr 14, 2016 | Communication
The punishing heat of the long Australian summer has given way to a cooler slant of sunshine, punctuated by downpours in Sydney, NSW, but nothing that could stop the crowds of tourists from hopping between the cafes around Darling Harbour. Darling Harbour, if you...
by Babaco Media | Mar 17, 2016 | Communication
As a million advertising and sales gurus will tell you, ‘instil fear in the customer and you’ll create demand’. Whether you find being given the hard sell intimidating or an imaginary audition for QVC, this sales technique doesn’t float our PS...
by Babaco Media | Feb 28, 2016 | Communication
The date for the UK’s historic referendum on continued membership of the European Union has been set, and those of us who are politically neutral by profession are going to have to watch our mouths closer than usual. Neutrality is sometimes an uncomfortable place to...
by Babaco Media | Feb 18, 2016 | Communication
Dispatches from the Gorkana & Eventopedia Crisis Media Management Masterclass – February 2016 – Nadine Dereza, Media Director, PS Programmes Nadine and Ian took a PS Programmes team trip to the Langham Hotel in London on Tuesday 9 February to deliver a...